- 1 (9)
- Business Management (21)
- Food Issues (7)
- Issues Management (14)
- Media (11)
- Mergers and Acquisitions (12)
- Personal Observations (37)
- Reputation Management (64)
- Social Media/Technology (47)
- Sustainability (53)
Subtle move can have lasting reputation benefits
Activities such as these often intend to move a company’s reputation to another level with transparent objectives that benefit society, an organization’s reputation and its bottom line.
Such is Neenah Paper’s recent “Carbon Neutral Plus” announcement. The Wisconsin paper mill faces myriad environmental challenges simply due to the category in which it operates. Carbon Neutral Plus is not simply an effort to reduce the company’s carbon footprint and employ environmental conservation and protection measures. It is a move to reverse the effect their operations have on the environment through biodiversity efforts that include replacing wildlife habitat.
The restorative nature of Neenah’s move gives the company a new story to tell. It is a story with benefits that may be felt a century from now.
There is nothing subtle about that.
Leave a Reply
Walworth County Fair fun for all agesBeloit Daily NewsELKHORN — Getting groovy at the fair may have been the theme at this year's Walworth Count
Walworth County Fair sees slight drop in numbersJanesville Gazette7, 2010 As the 2010 Walworth County Fair drew to a close Monday night, Pruessing sai
Support rally for overseas troops slated for Walworth County FairJanesville GazetteRaffle tickets will be available at the Support Our Troops Rally at
Fur and feather sale marks milestoneJanesville Gazette7, 2010 ELKHORN — Art and Joan Duerst stood in a light rain outside the Wiswell Center at the
Belleville man is Walworth County Fair's first Senior IdolJanesville Gazette3, 2010 Four people competed Thursday evening in the finals for the fi
Janesville GazetteWalworth County Fair officials expect boost in attendanceJanesville Gazette29, 2010 Kadir Ozdemir installs colorful flags on top of
Walworth County Fair shows off Wisconsin's excellent chicken farmersFOX6Now.com MilwaukeeWith the Walworth County Fair underway, the rides and foo
Equestrian club stresses teamworkJanesville GazetteJillian Cline whips her way around a barrel during the barrel racing event at the Walworth County F
Some nice words for Walworth County and a little adviceJanesville Gazette (blog)"It's a county fair, you never know what you'll get."
Couple find all's fair in love, tractor pullingJanesville GazetteThe couple travels to fairs and competitions across the state and throughout neig